VIDEO PREMIERE

Why Bonnie - Stereo

By Max Freedman

Those who believe in ghosts will get a kick out of Why Bonnie’s “Stereo” video. No ghosts appear in the video, but Alex Winker (director, editor) and Kyle Wall (production, visuals) don’t need spirits to achieve a clip that’s as ghoulish as the song itself. Frontwoman Blair Howerton appears submerged in water, projected in negative, and trapped in a TV; all the while, she maintains a demure, possessed look as she sings, almost as though she’s listlessly drifting about Dracula’s Castle.

The eerie, loner pop of “Stereo” exemplifies the spark that shoots across Why Bonnie’s most recent EP, “Nightgown,” released in June on Sports Day Records. The record melts twee, surf, and dream pop into a witchy brew that provides a stellar soundtrack to arid nights spent wandering the band’s hometown of Austin, TX. Why Bonnie called on Dan Duszinsky, one half of Austin-area duo Cross Record and an esteemed wizard of all things haunting, to master Nightgown. “Stereo” is the track on which his signature creeping lethargy most strikingly manifests. Sure, Why Bonnie makes pop music, but their songs are plenty apt for those moments when harnessing a dark energy is needed, and the video for “Stereo” pretty much provides a how-to on bringing those spirits to life.

Check out Why Bonnie live! They open for Hinds 9/27 @ The North Door in Austin, TX